The Sunset Beach Business Assn. is holding its first Restaurant Week now through Sunday.
The event, themed "Sea You at Sunset Beach," is designed to promote Sunset Beach as a tourist destination and to turn it into an annual draw.
Restaurants and businesses have been encouraged to offer dining, hotel and merchandise specials throughout the week.
For information about participating restaurants, visit sunsetbeachbiz.info/Restaurant_Week.php.
J. King Neptune's Restaurant is headquarters for Sunset Beach Restaurant Week, and the Sunset Beach Business Association will hold a Restaurant Week Mixer at Neptune's from 5 to 7 p.m. on Saturday.