Fashion expert Elizabeth Charles just opened her third eponymous boutique in the former chic A'Maree's store at Westcliff Court in Newport Beach.

She already enjoys a loyal following of fashionistas, who appreciate her sophisticated and elegant merchandise found at her flagship New York and San Francisco stores. Her celebrity clients include Michelle Pfeiffer, Kate Hudson, Charlize Theron, Jennifer Lopez, Rashida Jones, Edie Falco, Helena Christensen and Gretchen Mol.

Charles is bringing hard-to-find elegant and stylish apparel and accessories to Orange County from up and coming designers that she loves.

"It's not that I don't appreciate a big name designer like Chloé," Charles said. "It's just that I want to find designers before they hit it big."

She prides herself on offering value to her customers by seeking out high-quality pieces with exquisite attention to detail that you'd expect from major fashion houses, but you're not paying for branding and marketing.

Elizabeth Charles' mix of designers are more affordable. For instance, she carries beautiful boots by Laurence Dacade (who also designs shoes for Chanel). His label's high-end leather and quilting detailed boots cost $1,100, whereas a Chanel boot can run much higher.

An Elizabeth Charles customer wants to look original, sophisticated and stylish — and wears denim on occasion (that's why Charles' favorite Genetic Denim brand is carried) but doesn't need a highly recognized label to define herself.

Choose from hand-treated, distressed and painted leather jackets from L.A. based designer, +Beryll; multifunctional Sedgwick handbags with straps by jewelry designer Lulu Frost that can be worn as a belt or necklace; a sexy black Cushnie et Ochs dress with precise cut-out around the waist; and coveted black leather leggings by Kevork Kiledjian.

Other designers include Vanessa Bruno, Carven, Doo.Ri, Giada Forte, Roseanna, Aquascutum, Marios Schwab, Heimstone, Todd Lynn, Rue du Mail, Thakoon, Peter Som, Preen, Rachel Comey, Rick Owens' Lilies and Darkshadow collection, Rika, VPL, Felder Felder, Wayne and Willow.

Jewelry designers include Rona Pfeiffer, Arielle di Pinto, Made Her Think, ACB, +Beryll and Lady Grey.

The store, at 1649 Westcliff Drive, is open from 10 a.m. to 6 p.m. Mondays through Fridays; 10 a.m. to 5 p.m. on Saturdays; and 10 a.m. to 3 p.m. on Sundays. For more information, call (949) 645-2300 or visit http://www.elizabeth-charles.com.

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PULL UP YOUR SOCKS

Quite possibly the greatest sock company in the world for skate, snow and surf enthusiasts is based here in Orange County. San Clemente-born Stance offers a range of sock designs from snow, casual, performance, reserve (its premium line), our favorite artist-designed collection, and cool kids collections too.

Stance socks are cruelty-free, and extra soft for optimal comfort. And just try finding more creative designs on socks. You can express your individuality by mixing and matching, and Stance sells some packs of three as a pair, so that you can wear any two.

You can also order limited-edition box sets of a dozen Stance socks hand-chosen by renowned musicians, surfers, and skateboarders such as Chris Cole, deadmau5, Mitch Abshere, and Willow Smith. Some popular designs include Sock Monkey, Captain Fin Co., Monster Surf, Relax and Sii Dawg. Although the majority of Stance designs are colorful and original, there are some classic basics too.

Stance socks can be ordered online or can be found at popular surf, skate and snow shops in Orange County, including Rip Curl in Huntington Beach, Laguna and San Clemente; Laguna Surf and Sport in Laguna Beach; Liberty Boardshop in Brea; and Surfside Sports in Costa Mesa. For more information, call (949) 391-9030, or visit http://www.stance.com/.

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SKIN SPECIALIST

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